Pinterest can be a dangerous place. I can easily get lost searching through pins for classroom ideas, home decor options, and new recipes I want to try. Think of all the time you’d spend browsing Pinterest, and you have an idea how the other 250 million users spend their time, too. You need to utilize the time people spend on Pinterest to market your products by getting more engagement!
Pinterest is a search engine platform for users to look through ideas and products that they find useful or entertaining in their lives.
When you use Pinterest for business, you upload your products to Pinterest boards of similar products and ideas, then Pin content to the platform. To make the most out of Pinterest, follow your friends and other users who have similar products to yours by “liking” and commenting on their boards and re-Pinning their content. The more engagement you have, the more others can see your activity and products.
Users on Pinterest are looking for visual content, so create unique photos of your products. Add Pins to your boards, then invite friends and other businesses to join your boards to bring you more content and more attention. Join other boards and form a community with others who have similar products, you will increase engagement in your products and theirs which will lead to more sales for everyone.
Through Pinterest, you can link your own website and store to your Pins so when someone wants to know more about your product, they are directed to your store with the click of a button. These customers will help to boost your sales!
Instead of browsing for things you may or may not need, make Pinterest work for you and help other Teacherpreneurs out at the same time. Post your products, engage with similar products, and create boards full of similar ideas so that engagement in your products and store will soar!